The Google Alphabet
I love Google’s search suggestion feature. After typing just a few letters into the search box, Google seems to know exactly what I’m looking for. There can be some pretty funny Google suggest results, but for the most part, the boys and girls in Mountain View know what they’re doing. For fun, I wanted to [...]
Social Media Revolution
Video from Erik Qualman, author of Socialnomics: How social media transforms the way we live and do business. Some truly mind-boggling statistics. Still think social media is just a fad?
Go Ask Alice.com
Long the domain of book and music retailers, online shopping hasn’t really caught on with the toilet paper and laundry detergent crowd. Alice.com, a new site that lets the manufacturers of many popular consumer packaged goods sell directly to customers, hopes to change that.
Manufacturers have been feeling the profit-pinch lately, both from recession-weary consumers and [...]
Listen To Your Customers
One of the most exciting aspects to me of social media is how businesses can use them to connect directly to their customer base. I recently posted a video of small business owners discussing how they use twitter for this very purpose. Traditional means of advertising have always been very one-directional: companies sent out the [...]
Rent Textbooks, Save Money
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Ask any college student, and they will likely agree that one of their biggest expenses each semester is the cost of buying textbooks. Professors notoriously like to teach the most cutting-edge theories, and publishers are more than happy to produce new editions of the same books almost annually. The result? Rising textbook costs, [...]
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