Summer Reading List
Now that August is here, I should really start working on the stack of books that I wanted to read this summer:
Peter Drucker, Innovation and Entrepreneurship
Stewart Friedman, Total Leadership: Be a Better Leader, Have a Richer Life
Thomas Friedman, Hot, Flat, and Crowded: Why We Need a Green Revolution–and How It Can Renew America
Laurence Gonzales, Deep [...]
Listen To Your Customers
One of the most exciting aspects to me of social media is how businesses can use them to connect directly to their customer base. I recently posted a video of small business owners discussing how they use twitter for this very purpose. Traditional means of advertising have always been very one-directional: companies sent out the [...]
Rent Textbooks, Save Money
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Ask any college student, and they will likely agree that one of their biggest expenses each semester is the cost of buying textbooks. Professors notoriously like to teach the most cutting-edge theories, and publishers are more than happy to produce new editions of the same books almost annually. The result? Rising textbook costs, [...]
Google Makes Collaboration Easy
Image via CrunchBase
An unavoidable fact of life for any MBA student is the group project. While valuable for learning important concepts in teamwork and group dynamics, group work can also be very difficult from a logistical point of view. Teams can’t always find convenient times for members to get together in person to work. Juggling [...]
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